We live in a world of constant digitalization, and technological advances have reached all sectors to facilitate processes, including real estate. The ways of renting, selling or buying a property have changed a lot in recent years, and digitalization has only been accelerated with the arrival of COVID-19. At ATIPIKA, we have had the advantage of being part of this real estate digitalization since its inception. We have gone from having 90% of our communications by landline telephone to fax, to publishing our first online ad and, today, to carrying out visits,
valuations or reservations completely virtually.
What are some of the advantages we offer our owners and clients thanks to these digitalization processes? We explain them below.
Digital promotion through various platforms
The first most important thing in the sale or rental of any property is to know how to promote it in the best medium, which will be different depending on the characteristics of the property and its potential buyers. Today we collaborate with a multitude of digital real estate portals, with priority positioning in more than 100 national and international portals, so that we already have significant visibility when we put a property on the market. In addition to this, our social media, SEO and SEM strategy allows us to individually position each product and make it known to the right target. We check and monitor all the results to keep improving constantly, and guarantee peace of mind to our owners.
Virtual tours of the properties
One of the services that is especially popular with those who live very busy lives or are located elsewhere and unable to travel for viewings or negotiations, is the option of fully virtual viewings. This includes visiting the property through video calls, exploring the property with 360º navigation tools, 3D floor plans, seeing the different possible distribution or decoration alternatives, or conducting negotiations through videoconferences, without losing the personalized attention that sets us apart.
Reservation management
On more than one occasion, after the virtual tours and negotiations, we managed to reach an agreement with both parties to make the reservation without having physically seen the property or the buyer or seller, but managing everything online through videoconferences and video visits, but above all without losing the human touch and personalized attention. In these cases, as was the case of a luxurious villa sold in Menorca to foreign clients, we also carried out the reservation process online.
Signing of contracts, reception and issuing of invoices
For our clients and owners who ask us to carry out the process of buying and selling or renting online, with presentations, visits, negotiations and virtual reservations, it is a great advantage to be able to also carry out the last step of signing the contract and the amount of the payment completely online. The most important thing for us in this process is to ensure the peace of mind of both parties and to have their absolute confidence, which we achieve thanks to our experience and the good testimonials of clients and owners who worked and continue to work with us.
In summary, digitalization is, nowadays, for many companies and sectors, a reality rather than an alternative. Thanks to the knowledge and experience accumulated in the more than 20 years that we have been operating in the real estate sector, in ATIPIKA we have at our disposal tools and wisdom that makes us different and unique.
Do not hesitate to contact us if you want a change of life or on the contrary you need to sell to buy what you dream. We have been helping thousands of clients for 22 years. We are specialists in modernist apartments in Barcelona, new build apartments in Barcelona, houses in the Maresme, houses on the coast or houses in inland areas with character at very competitive prices. You can contact our head office in Passeig de Gràcia, 20, Barcelona or in our office located in Calle Zaragoza 1-3, local 19-20, Castelldefels.
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